“ITC Rajputana”
There is growing conviction that with changing lifestyles and consumer values – brands that put social and environmental responsibility as key focus areas will gain more respect amongst consumers and thus lead to higher migration to such brands over time.
At ITC Hotels, we have the unique advantage of having built a strong and unique learning curve in this area. For over a decade ITC Hotels has pursued the path of Responsible Luxury where every action has pursued a path of being in harmony with the environment & society.
We have inbuilt in our services, products and systems a unique set of features which allows us to differentiate our brand and demonstrate our ethos of what we believe in. Responsible Luxury for us is a philosophy which many of us practice even outside our work life. It truly sets us apart as a hotel chain and helps us connect with consumers……
