New Delhi, 28th December, 2020 : Press Note – Hospitality Connaisseur for ITC Hotels.
One of India’s most popular hospitality brands, ‘Welcomhotel’ is spreading its footprint far and wide. Building a remarkable growth trajectory, Brand Welcomhotel is taking a giant leap, soon touching 26 hotels.
A huge addition of 9 new Welcomhotel properties in the next 12 months; almost one new hotel every month makes this brand one of the fastest growing brands in the country with an extensive location spread in every region in India.
Welcomhotel has launched its first property in Himachal Pradesh, Welcomhotel Shimla. Tucked away in an unexplored village with experiential stays, lush green expanse and breathtaking views of the hills, Welcomhotel Shimla is the ideal getaway destination for those wanting to reconnect with Nature. As one leaves behind the bustling streets of Shimla city center and drives uphill, the tranquil town of Mashobra is only half an hour away and is a beautiful haven for hodophiles.
Blessed with pristine beauty, natural streams, bountiful orchards and lush green coniferous forests, Mashobra is a quaint, serene destination that attracts nature lovers, peace mongers, thrill seekers and history buffs. With a 25-hour check-in / check-out, all Welcomhotels give you that additional hour to explore more or simply bask in the warmth of your hotel.
Welcomhotel Shimla offers a great view of the green splendor with all 47 rooms and suites overlooking the picturesque Mashobra valley. The views are panoramic and unparalleled. The building is laid out to receive maximum natural light and all guest room windows are designed at very specific angles to receive incessant sunlight from dusk to dawn.
‘Brand Welcomhotel forays into Himachal Pradesh with their first property in the State’
‘All rooms with a valley view’
The design philosophy of the hotel is modern with minute elements of the old world charm and has all the makings of a “Green” hotel with commitment to sustainability – Ecological, Social and Economic. ITC Hotels’ specialized design team was mindful that the authenticity of the land was maintained. Aligning with ITC Hotels’ Responsible Luxury philosophy of conservation of resources, all grey water is treated in-house and used for horticulture. Non-carcinogenic wooden materials are used around the property and intelligent controls have been built in the elevators to maximize movement efficiency.
Speaking on the launch, Mr. Nakul Anand, Executive Director – ITC Ltd. said, “With domestic travel and wellness experiences regaining popularity, we believe it is the perfect time to launch our latest Welcomhotel outpost in “Devbhoomi” Himachal Pradesh. With stunning 360 ° mountain views and striking architectural and interior design, we aim to attract discerning leisure and business travelers with our heightened safety measures in place and the quintessential Welcomhotel hospitality at the forefront.”
Both ITC Hotels and Brand Welcomhotel is synonymous with a strong culinary philosophy, legendary Master Chefs, palate pleasing food and exotic beverages. Welcomhotel Shimla offers two superlative food and beverage outlets.
WelcomCafe Cedar, the all-day dining restaurant offers fresh seasonal specialties from the region along with a holistic menu with signature Indian and international dishes. Guests will be in for a culinary treat with WelcomSthalika, an assortment of popular regional dishes that come laid out on a single platter hence strengthening the virtue of Vocal for Local that the brand truly believes in. The ingredients are seasonal and locally sourced, supporting the farming community of the neighbourhood. The Swizzle bar overlooking the coniferous flora serves signature cocktails and has the most premium wine lists on offer.
With 3186 sq.ft spacious, seamless, indoor banquet spaces and a huge 3477 sq.ft outdoor venue called the “Sunset Garden”, surrounded by the majestic Himalayan range, the hotel can host both social and corporate events with élan. The in-house event managers will ensure that all events are personalized, customized and follow the current safety and hygiene protocols. With wellness being an intricate part of the brand’s ethos, the soon to open ‘K by Kaya Kalp’ the spa will offer signature therapies, holistic rituals and personalized wellness experiences like Yoga and Zumba.
Perfect for a leisurely family getaway in the lap of snowcapped mountains, the hotel has indoor and outdoor activities like chess, kids’ play corner and guided local tours. The outdoor golf putting area is soon to open. Welcomhotel Shimla offers enriching experiences for its guests. Adding to great experiences is bird watching with the assistance of naturalist or a heritage walk along with a local historian. Enjoy cycling within the Shimla Wildlife Sanctuary or picnics & camping in the greens. For the young adults “Ollies Club” offers a range of activities like archery, skittle, croquet, badminton, table tennis, pool, board games, darts and more Located strategically in close proximity to the golf course and mall road, there are a plethora of sightseeing options to choose from. Enjoy tranquil natural walks to Craignano Natural Trail, Mashobra to Kalyani Helipad, and Mashobra Valley Trail & Shalli hike under professional guidance. For the adventure aficionados who travel to Narkanda, Hatu and Lahaul-Spiti, Welcomhotel Shimla makes for an ideal stop on the way.
With domestic travel enjoying a steady growth and rediscovered love for local attractions, guests will get to experience the rural charms of a Himachali village surrounded by thick canopies of fragrant Cedar trees. It’s the perfect break from the mundane city life, in the untouched wilderness, amidst nature. It’s truly your home in the hills.
About Brand Welcomhotel
For today’s experience driven traveller, Brand Welcomhotel offersimmersive and enriching experiences with a window to the city’s local culture. From curated experiences that enhance your leisure trip to those that maximize the efficiency of business stays, each Welcomhotel is designed to add value to the new-age traveller. One of India’s fastest growing hospitality brands, ‘Welcomhotel’ is spreading its footprint far and wide. Building a remarkable growth trajectory, Brand Welcomhotel is taking a giant leap, soon touching 26 hotels. ITC Hotels currently owns and manages 18 hotels under the Welcomhotel brand including Welcomhotel Sheraton New Delhi, Welcomhotel Dwarka (New Delhi), Welcomhotel The Savoy (Mussoorie), Welcomhotel Jodhpur, Welcomhotel Khimsar, Welcomhotel Bella Vista (Chandigarh), Welcomhotel Rama International (Aurangabad), Welcomhotel Vadodara, Welcomhotel Devee,Grand Bay (Vizag), Welcomhotel Bengaluru, Welcomhotel Chennai, Welcomhotel Kences Palm Beach (Mammalapuram), Welcomhotel Coimbatore, Welcomhotel Pine n Peak (Pahalgam), Welcomhotel Amritsar, Welcomhotel GST Road Chennai and Welcomhotel Bay Island,Port Blair.
ABOUT RESPONSIBLE LUXURY
Sustainable business practices which respect the environment and society have always been the DNA of ITC Hotels. Since pioneering the concept of “Responsible Luxury” in 2009, ITC Hotels has commissioned numerous planet positive initiatives, which range from use of renewable energy which today powers more than 57% of ITC Hotels electrical requirement to an over 50% reduction in water consumption over the last five years to name a few and amongst the first hospitality chains to discontinue use of ‘Single Use Plastic ‘across its operations. With a decade strong ‘Responsible Luxury’ as its guiding premise, ITC Hotels is committed to delivering luxury experiences with sustainable practices embedded in the process – an endeavor which has manifested in the coveted LEED*® Platinum rating for all its luxury hotels. ITC Hotels is the largest chain of hotels in the World, which has maximum number of LEED Platinum Certified Properties as per USGBC). Continuing with its Planet Positive Promise, ITC Hotels launched Sunya Aqua or zero kilometer water in glass bottles across the chain over a decade back and have taken this lead further and pioneered the mitigation of single use plastic from its operations pan India. (*Leadership in Energy & Environmental Design – by U.S. Green Building Council and the Indian Green Building Council)
About ITC Hotels
With the enduring Namaste as the symbol of its brand experience, ITC Hotels is one of India’s leading luxury hotel chains offering comprehensive hospitality solutions through more than 100 hotels in over 70 destinations in the country. Embodying ‘Responsible Luxury’ as its guiding premise, ITC’s hotels integrates India’s fine tradition of hospitality with globally benchmarked services to reflect the culture and ethos of each destination, through a collection of hotels. The brand features opulent accommodations, state-of-the-art business facilities, renowned signature cuisine and award-winning wellness experiences. ITC’s hotel group operates under four distinct brands; ‘ITC Hotel’ at the Luxury end, ‘Welcomhotel’ in the 5-star segment, ‘Fortune’ in the mid-market to upscale segment and ‘WelcomHeritage’ in the heritage leisure segment. Each ITC luxury hotel is certified with a *LEED® Platinum rating for its endeavours towards green building, using processes that are environmentally responsible and resource-efficient. *LEED® – Leadership in Energy and Environmental Design.
